How do you make email offers that compel people to take you up on them? Imagine that every time you send out an email this summer you’re inviting someone over to your beautiful outdoor garden for tea. During your tea party, you invite them to cut whatever flowers they want …

It’s heart wrenching and horrifying to watch the senseless war and humanitarian crisis in Ukraine created, unprovoked, to serve the brutal ego of one tyrant. Although these times are overshadowed by darkness, it is undeniable that the light still slips through. We have seen that light witnessing the unimaginable courage, …

There are two main objectives to your flagship email. Build connections. Make offers. I’ve seen a lot of emails making offers. But without the requisite building of connection. People send an automated email often devoid of personality and thoughtful ways to build rapport. It’s an inadequate way to check off …

In my online dictionary Commitment means: the state or quality of being dedicated to a cause, activity, etc. “the company’s commitment to quality” a pledge or undertaking. Plural noun: commitments “I cannot make such a commitment at the moment” an engagement or obligation that restricts freedom of action. “business commitments” Our …

Bronnie Ware, a longtime Palliative Care Specialist who cares for people in the last 3 to 12 weeks of their lives, documented the regrets of the dying. Their #1 regret is, “I wish I’d had the courage to live a life true to myself, not the life others expected of …

If you were to put a value on your business day, what would it be? What relationships did you build? What did you sell? What did you create? Did you spend your day focusing on the essential things that will really grow and scale your business? Let’s see how you’re …

In my work and life I choose stretch goals that I’m really committed to. That is how I learn and not just grow, but leap. Stretch meaning daring, wildly ambitious objectives that are inherently, extremely challenging and require a new and different approach to bring them within reach. For instance, I’m committed now to …

Successful companies, large and small, understand the significance of a powerful brand. This note is not for them it’s for you, the world of individual players. Those who need to be the “CEO of Me”. Your Personal Brand follows you around like your shadow. It’s essentially your value and your …

On Turkey Point there is a historic lighthouse. It’s in northern Maryland and it’s from the 1830’s. It occupies a beautiful point of land on the northern reaches of the Chesapeake Bay with eagles, hawks and falcons flying over. The last keeper of Turkey Point was Fannie Mae Salter, who …

“…each and every formula is simply the written solution to a particular problem that occurred in the past. Change even one part of that problem and you need an entirely different formula.”